view_promotion
This event signifies a promotion was viewed from a list.
currency
Property string required
USD Currency of the items associated with the event, in 3-letter ISO 4217 format.
If you set value then currency is required for revenue metrics to be computed accurately.
value
Property number required
The monetary value of the event.
- Set value to the sum of (price * quantity) for all items in items. Don't include shipping or tax.
- value is typically required for meaningful reporting. If you mark the event as a key event then it's recommended you set value.
- currency is required if you set value.
creative_name
Property string
The name of the promotional creative.
creative_slot
Property string
The name of the promotional creative slot associated with the event.
promotion_id
Property string
The ID of the promotion associated with the event.
promotion_name
Property string
The name of the promotion associated with the event.
location_id
Property string
The ID of the location.
items
Property Item[] required
The items for the event.